About Us

Intelligence Assist was born from founder Janey Treleaven’s personal experience. Janey’s parents were small business owners who were eager to adopt new technologies but often struggled to find the right guidance. Janey realised that while many tech advancements can be easily integrated into existing business models, AI presents a unique challenge requiring a more integrative approach – something that can be overwhelming for small businesses to navigate alone. Janey founded Intelligence Assist to bridge this gap, providing Australian SMEs with the specialized guidance they need to successfully adopt AI without the complexity and cost barriers typically associated with enterprise-level consulting.

We’re not just AI specialists or prompt engineers. We’re passionate process enthusiasts. Our approach is simple: we talk, understand, identify, and optimise. We engage in meaningful conversations with business operators, understand their models, identify areas for efficiency, and optimise processes through adaptive AI solutions.

We take a technology-agnostic approach. Instead of promoting particular tools, we start by conducting comprehensive analysis of your existing operational models and business processes to identify areas where AI can provide meaningful efficiency gains. We then provide detailed training programs, step-by-step guidance, and customized adoption strategies tailored to your specific industry, team capabilities, and budget constraints. This ensures you get solutions that actually work for your business rather than generic implementations.

We’re dedicated to easing the fear of AI. Our approach focuses on AI as a complement to human work, not a replacement. We help businesses identify opportunities where AI can handle repetitive, time-consuming tasks that drain productivity, freeing up your valuable team members to focus on higher-value activities like strategic planning, creative problem-solving, and relationship building. Rather than eliminating roles, we’ve consistently seen AI implementation lead to job evolution and valuable upskilling opportunities. Our goal is to help you stay competitive in an AI-driven marketplace while empowering your workforce to grow alongside technology, ensuring both business success and enhanced job security for your team.

We work with small and medium-sized businesses across Australia. Our services are specifically designed to be accessible and affordable for businesses that might not have the resources for a full-time AI team or expensive enterprise consulting but still want to leverage AI’s competitive advantages. We work across diverse industries including professional services, manufacturing, retail, healthcare, and financial services, adapting our approach to each sector’s unique challenges and regulatory requirements.

We start with a comprehensive discovery process, thoroughly understanding your business model, growth goals, operational challenges, and existing technology infrastructure. Our process is highly personalized – we fundamentally reject one-size-fits-all solutions. Through our detailed analysis, we work closely with you to identify the most impactful areas for AI implementation, considering factors like your team’s technical comfort level, budget constraints, and timeline requirements. We then create a completely customized implementation plan that aligns with your specific needs, ensuring every AI solution delivers measurable value to your unique business context.

We envision a transformative future where AI is not just accessible to small businesses, but becomes an indispensable competitive tool that enables them to compete effectively with larger enterprises. We’re actively working towards creating a thriving, AI-powered small business ecosystem across Australia, where entrepreneurs can leverage AI to make sophisticated data-driven decisions, automate time-consuming processes, and deliver unparalleled customer experiences that rival those of much larger competitors. Our vision is that AI becomes the great equalizer, allowing small businesses to punch above their weight and achieve sustainable growth.

Staying current with AI advancements is a core part of our work. Our team maintains a rigorous research process, continuously monitoring emerging AI tools, peer-reviewed research publications, and industry trends through dedicated research workflows and active participation in AI communities both locally and internationally. This comprehensive approach allows us to bring cutting-edge, locally-relevant solutions to our clients while filtering out hype from genuinely useful innovations.

Getting started is straightforward and pressure-free. You can reach out through our website contact form, call us directly, or request a callback at your convenience. We’ll schedule an initial consultation – typically 30-45 minutes – to discuss your specific business needs, current challenges, and explore how we can help you leverage AI to boost your success. This initial conversation is focused on understanding your situation rather than selling services, ensuring we can provide genuinely valuable guidance from the outset. We’re committed to being your trusted guide throughout your AI journey, providing support and expertise every step of the way as your business evolves and grows.